E-commerce business is not new to India. We have some of the biggest e-commerce giants based here with their roots deep in the soil. Flipkart, Nykaa, and Licious, among others, have made their mark by creating unicorns in the e-commerce network.
While those brands have created an ecosystem of online businesses, other small yet significant E-commerce businesses have started emerging as their competitors. The world switched to online shopping a long time ago, but it was only during the Covid-19 pandemic that people started seeing e-commerce as something more than a mere alternative.
Even the older generations started exploring this side of the technology world and became addicted. From clothing to groceries, buying everything online became a more acceptable thing to do.
If you’re an E-commerce business with a vision to become a unicorn soon, then read this article till the end. We have gathered some effective E-commerce tools that would help you to streamline your business so it runs smoothly without much requirement of management.
1. MONDAY
Monday is a great choice if you require a project management application with a simple user interface that can be tailored to your needs. It offers a variety of templates from which you can select, enables team collaboration, and lets you keep an eye on production.
You can make project boards on Monday and assign them to various team members. You can highlight the physical locations of your assignees. It helps in keeping a track of your team and their work progress. A highly useful tool if you want to take some management burden off your shoulders.
The way it combines with other tools and how well it enables users to automate various e-commerce chores is what distinguishes Monday as one of the top e-commerce solutions, it makes the job fairly easy.
Click here to access monday: https://monday.com/
2. BASECAMP
Managing your employees along with the clients and business is already difficult. Plus doing it without the help of automation software can be a nightmare for entrepreneurs. So here’s another business tool similar to Monday.com. Basecamp is a project+people management software that enables you to manage all the work in one place. It is simpler to use and easily understandable to navigate so your employees wouldn’t have a hard time figuring it out.
You can use basecamp to assign work, check progress and communicate with your team members to keep the coordination intact. It is an organized project management tool so you will find everything in one place.
It is used by over 75000 big and small organizations and charges comparatively lesser than other complex project management software. They charge $11 per month per user. Plus, you can add your clients or guests to work with you for free.
Click here to access Basecamp: https://basecamp.com/
3. WIX.COM
If you have just started with an idea of an e-commerce business, the first thing you have to do is build a website. You can go the traditional way and hire a web developer, or you can use a platform like wix.com if you’re on a budget and don’t wish to hire ecommerce web design companies.
Wix allows you to build a website on your own without having to take professional help. It is a beginner-friendly platform that helps you make your website without having to code. They use the drag-and-drop user interface to give you the power of creating a website of your choice.
It features more than 500 expertly created templates for your blog, company, or portfolio. With over 200 million users worldwide, Wix has given a powerful tool to business owners trying to build their online presence. Moreover, it has provided even small business owners, with little to no knowledge of coding, a platform through which they can create their dream websites with full freedom.
Click here to access Wix: https://www.wix.com/
4. SHOPIFY
Assuming that you are an E-commerce business, you must have come across this name: Shopify. They are a super popular ecommerce website developer that enables businesses to build their online presence and sell their products. They enable you to start and grow a business.
Even if you are a beginner, you don’t have to worry about having little knowledge. Shopify is specially designed to fit the needs of a new business as it is easy to use. It provides benefits like store management, SEO and analytics among other things. The best part about Shopify is that the user experience is responsive so your customers can access their cart using mobile devices also.
Shopify is affordable given the list of benefits it provides. Their basic monthly plan starts at $29 dollars. You can also use the Shopifylite feature if you don’t wish to spend much.
Click here to access Shopify: https://www.shopify.com/in
5. MAILCHIMP
Mailchimp is an email marketing and communication tool that helps you create multichannel campaigns using landing pages, email etc. MailChimp gets you started by helping you create a website and get a custom domain enabling you to start selling online. So even if you know nothing about marketing, Mailchimp will get you on board within minutes.
Their email marketing feature helps you get more engagement for your business and retain customers. This customer-relationship-management tool is a super useful integration that would take your business to heights.
Plans for websites and commerce begin at $10 per month, while pricing for the marketing platform starts at $11 per month.
Click here to access Mailchimp: https://mailchimp.com/
6. SLEEKNOTE
Sleeknote is a flexible popup builder that is intended for medium, big, and enterprise-level e-commerce sites. In addition to collecting emails, it aids you in developing a more individualised visitor experience with tools like a suggestion, promotions, or explanation guide popups. With pertinent and customised products or offer pop-ups, such as when you’re upselling or cross-selling items or highlighting a product’s additional benefits, you may increase revenue and stop cart abandonment.
Click here to access Sleeknote: https://sleeknote.com/
7. SEMRUSH
You will struggle to drive visitors to your e-commerce site without a potent SEO tool. No matter how fantastic the product you are selling is, if people are unaware of it, they won’t buy it. Making people aware of your existence is the first step in the marketing journey. Everything else comes later. This is where ecommerce SEO services come in.
SEMRUSH will be your best friend if you plan on carrying out SEO-based projects. It gives you all the information and data needed to create an effective SEO strategy. It provides you with a variety of traffic metrics and lets you cross-compare your online store with up to 5 rival websites. Only Semrush’s platform gives marketing experts the ability to create, oversee, and track campaigns across all channels for increased online presence.
Click here to access Semrush: https://www.semrush.com/
8. AHREFS
Keywords are a painstaking concept, we know. It becomes confusing and burdensome after some time and you feel like leaving it to the professionals. But what if we tell you that there is a research tool which will make your keyword research simple and fun? You’d think we’re joking.
We’re telling the truth and it’s called Ahref. Ahref is a keyword analyzing tool that helps you search from a range of keywords and can track massive metrics for you. Ahrefs is all you require if you were to spend money on a top-notch research tool to fully comprehend where you are in an e-commerce niche. It will assist you in knowing what works and what doesn’t in the case of keywords.
Click here to access Ahrefs: https://ahrefs.com/
9. BUFFER
Buffer is a great ecommerce tool for a full brand-building solution. It gives you unparalleled control over your social media operations by managing and scheduling your social media accounts.
Additionally, Buffer offers a variety of metrics that you may use to monitor post-interaction and learn more about the effectiveness of your campaigns. It’s one of the most effective strategies for social media e-commerce marketing.
Buffer is far more affordable than other marketing automation platforms, making it a good option for people who have just opened an e-commerce company.
Click here to access Buffer: https://buffer.com/
10. CANVA
When talking about social media post creation, there’s one name we ought to mention– Canva. If you are worried about creating social media posts from scratch and find it difficult to invest time here, then Canva is what you need.
It is a creative tool used for a wide array of services like– social media posts, and resume building. Presentations, posters, ad campaigns etc. it is hands down one of the easiest tools to use even if you are a beginner.
Using Canva can save you from investing in a graphic designer as there are thousands of graphics to choose from in creating your posts. The free version includes a wide range of features but for professional use, we suggest going for the paid version. Create anything you want from brand logos to advertisements, Canva is your buddy!
Click here to access Canva: https://www.canva.com/
11. GOOGLE ANALYTICS
It’s understandable why more than 70% of businesses use Google Analytics to monitor their online performance. For starters, using this robust analytics tool is totally free. Another benefit is that you can simply track your landing pages, site visitors, and their activity thanks to its excellent visualisation features.
It has the ability to keep track of the effectiveness of your marketing, content, and products, among other things. This service acts as a straightforward and user-friendly tool that enables you to monitor how visitors engage with the content on your site. It’s a useful choice that enables small and medium-sized organisations to obtain precise data that can assist them in developing a successful business strategy.
Click here to access Google Analytics: https://analytics.google.com/
12. LIVECHAT
We cannot emphasize enough the need for you to provide top-notch customer service to your users. It is the tried and tested way to grow your business and retain customers. It often happens that your users visit your website in search of something and leave without finding their answer because they couldn’t get any assistance. And where do they go? Straight to your competitors.
If you want to prevent that from happening, invest in a service like Livechat which would make customer service manageable and convenient. LiveChat is an application that enables your website visitors to chat with you in case they require assistance. They bring a human touch to online interactions between your customer support and the users. It has not only helped businesses to upscale their business but also common users trying to find answers to their problems. Additionally, it has closed the gap between a business and its users so they don’t have to wait long to provide assistance.
Click here to access Livechat: https://www.livechat.com/
IN A NUTSHELL
Like E-commerce businesses, online automation tools have also become the norm. Businesses thrive on these tools to ensure the seamless running of their franchise. If you haven’t yet decided on what tools will be the most beneficial for your business, this list of ecommerce development services will be enough to give you a headstart.
Meanwhile, if you are planning to build a website or seeking marketing solutions for your business, you’re exactly where you need to be.
Hummingbird Digitech is your buddy on this journey and will strive to provide only the best possible results.
Head to our website and fill out the form or book a consultation now!
